Digital Transformation can mean many things to many people as organisation types, industries and their people contribute to every environment being fundamentally different to the next.
Let’s define DIGITAL TRANSFORMATION in a way that everyone can relate to.
” Digital Transformation is an in-depth integration of digital technology into every component of a business with the fundamental purpose of changing the way people work, modernising operations and delivery of optimal value to customers. Such a technology adoption requires a change in team culture & a shift in thinking that challenges the status quo, experiments with new ways of working & embraces failure as opportunities. A successful business transformation results in a better equipped workforce, streamlined operations, invaluable data and increased revenue which sustains and grows the business in an ever evolving digital landscape. “
Transformation Is A Precondition For Survival
So many business owners and management teams are questioning the validity and necessity of Digital Transformation. People that are set in their ways of working are reluctant to change. The direct answer to anyone wondering about this, is that Digital Transformation is no longer optional, it is imperative for every business irrespective of size or sector.
Every keynote talk or article on the topic will tell you that surviving without a transformation to digital will soon become impossible. Many people are neglecting this shift because they are too busy searching for ways to save their businesses or solve their problems not knowing that the solution is Digital Transformation.
A business owner or manager that does not prioritise Digital Transformation might as well say no thank you to streamlined and automated workflows and more revenue. Is this because they do not want to grow, or is it because they don’t really understand the full scope of what Digital Transformation is and how it impacts the business.
In a series of articles I am going to clear this up and illustrate why Digital Transformation cannot be ignored and how doing so, leads to inevitable failure.
Digital Transformation is not merely adding video calls as a new way of communicating or uploading your files to the cloud. The ability to do this has been around for decades now.
Digital Transformation Has No Downside
Digital Transformation won’t replace any jobs. IT departments are first in line to convince the board that Digital Transformation is a bad idea. They are protecting themselves against their perceived opinion about Digital Transformation, which is wrong. A good IT person or team inside a business is one of the greatest assets that ensures Digital Transformation works inside the business. Management teams are also reluctant to change because they have too many un-answered questions, not enough clarity, no surety.
The best action to take, is getting the right consulting team onboard. Yes this comes at an expense, but it will be far cheaper than a failed transformation without a consultant. There are just too many aspects of transformation that require solid knowledge and experience that the management team of a company simply does not have. It is a specialist field. Companies don’t go to court to fight their own battles. They hire professionals. Why not hire a professional in Digital Transformation and go for the win with a winning mindset right off the bat?
Technology Bridges The Gap To The Future
A company’s ability to evolve and adapt in a world that sees rapidly fast exponential change each year, relies heavily on technology. Don’t just think of the technology we use today, think about the future and what that looks like. The right management consultant will be someone that lives with a great deal of his mind in the future and capable of designing the bridge that will get you there.
If you feel that you lack the full understanding of Digital Transformation, following this series of articles could be one of the more important things you do today.
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